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    <title>Sufficient Certainty — Writing</title>
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    <description>Articles on decision-making, governance, and the Universal Decision-Making Method. By Grant Purdy and contributors.</description>
    <language>en</language>
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      <title>The Decision Autopsy</title>
      <link>https://www.sufficientcertainty.com/writing/decision-autopsy</link>
      <guid>https://www.sufficientcertainty.com/writing/decision-autopsy</guid>
      <pubDate>Fri, 12 Jun 2026 00:00:00 GMT</pubDate>
      <description>A structured before-and-after review of a decision already made. Not a post-mortem. Not a lessons-learned exercise. A method for understanding what was assumed, what changed, and what the decision-maker would do differently.</description>
      <author>Grant Purdy</author>
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      <title>Why Your Risk Register Doesn't Help You Decide</title>
      <link>https://www.sufficientcertainty.com/writing/why-your-risk-register-doesnt-help-you-decide</link>
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      <pubDate>Thu, 11 Jun 2026 00:00:00 GMT</pubDate>
      <description>Enron had one. Boeing had one. The Australian banks had dozens. The apparatus was fully assembled and fully useless when it mattered most.</description>
      <author>Grant Purdy</author>
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    <item>
      <title>What Is Decision Coaching?</title>
      <link>https://www.sufficientcertainty.com/writing/what-is-decision-coaching</link>
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      <pubDate>Sat, 06 Jun 2026 00:00:00 GMT</pubDate>
      <description>Decision coaching is not more analysis. It is a structured process that makes you work through your own reasoning until it holds up or falls apart.</description>
      <author>Joseph Purdy</author>
    </item>
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      <title>How to Make a Difficult Business Decision</title>
      <link>https://www.sufficientcertainty.com/writing/how-to-make-a-difficult-business-decision</link>
      <guid>https://www.sufficientcertainty.com/writing/how-to-make-a-difficult-business-decision</guid>
      <pubDate>Sat, 30 May 2026 00:00:00 GMT</pubDate>
      <description>The $80,000 consultant report was designed to demonstrate due diligence, not to help you decide. Here is what actually works.</description>
      <author>Grant Purdy</author>
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    <item>
      <title>Vale Roger Estall</title>
      <link>https://www.sufficientcertainty.com/writing/vale-roger-estall</link>
      <guid>https://www.sufficientcertainty.com/writing/vale-roger-estall</guid>
      <pubDate>Fri, 23 Jun 2023 00:00:00 GMT</pubDate>
      <description>A tribute to Roger Estall, co-author of Deciding, who saved more lives in New Zealand than anyone else. He passed away on 21 June 2023.</description>
      <author>Grant Purdy</author>
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      <title>Making decisions unburdened by ‘risk management’ myths</title>
      <link>https://www.sufficientcertainty.com/writing/unburdened-by-risk-management-myths</link>
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      <pubDate>Fri, 25 Sep 2020 00:00:00 GMT</pubDate>
      <description>On the Universal Decision-Making Method and why mastery of it distinguishes successful from unsuccessful decision-makers.</description>
      <author>Grant Purdy</author>
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      <title>Conversations with Mark Siwik</title>
      <link>https://www.sufficientcertainty.com/writing/conversations-with-mark-siwik</link>
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      <pubDate>Fri, 25 Sep 2020 00:00:00 GMT</pubDate>
      <description>A three-part conversation on risk management, decision-making, and five decades of advisory practice, hosted by Mark Siwik at SandRun Risk.</description>
      <author>Grant Purdy</author>
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      <title>The IIA’s Three Lines Model is as badly flawed as its old one</title>
      <link>https://www.sufficientcertainty.com/writing/iia-three-lines-model</link>
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      <pubDate>Mon, 27 Jul 2020 00:00:00 GMT</pubDate>
      <description>A critique of the Institute of Internal Auditors’ updated model and why it still fails to address how organisations actually decide.</description>
      <author>Grant Purdy</author>
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      <title>COSO ERM in a COVID-19 world</title>
      <link>https://www.sufficientcertainty.com/writing/coso-erm-covid19</link>
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      <pubDate>Sun, 10 May 2020 00:00:00 GMT</pubDate>
      <description>Why enterprise risk management frameworks did not and could not help organisations decide what to do about COVID-19. The pandemic proved the apparatus useless.</description>
      <author>Grant Purdy</author>
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      <title>Should internal audit perform a risk assessment?</title>
      <link>https://www.sufficientcertainty.com/writing/should-ia-perform-risk-assessment</link>
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      <pubDate>Sun, 10 May 2020 00:00:00 GMT</pubDate>
      <description>Roger Estall on why the real question is not who assesses risk, but whether the organisation actually makes good decisions and how it would know.</description>
      <author>Roger Estall</author>
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      <title>The ‘risk management’ millstone</title>
      <link>https://www.sufficientcertainty.com/writing/risk-management-millstone</link>
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      <pubDate>Sat, 28 Mar 2020 00:00:00 GMT</pubDate>
      <description>How an informal label for diverse, conflicting concepts acquired the appearance of something of substance, and why it weighs organisations down.</description>
      <author>Grant Purdy</author>
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      <title>Who are the Deciders?</title>
      <link>https://www.sufficientcertainty.com/writing/deciders</link>
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      <pubDate>Wed, 25 Mar 2020 00:00:00 GMT</pubDate>
      <description>Everyone who has some part in determining how an organisation takes advantage of its opportunities is a Decider. From the board room to the work face.</description>
      <author>Grant Purdy</author>
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      <title>It all depends on Purpose</title>
      <link>https://www.sufficientcertainty.com/writing/purpose</link>
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      <pubDate>Sun, 01 Mar 2020 00:00:00 GMT</pubDate>
      <description>Every organisation possesses an underlying reason for existence. Every decision must connect to it or risk drifting into failure.</description>
      <author>Grant Purdy</author>
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      <title>The role of monitoring</title>
      <link>https://www.sufficientcertainty.com/writing/monitoring</link>
      <guid>https://www.sufficientcertainty.com/writing/monitoring</guid>
      <pubDate>Sun, 01 Mar 2020 00:00:00 GMT</pubDate>
      <description>Monitoring means checking that what was assumed when the decision was made is what is occurring. Decisions are not fire and forget.</description>
      <author>Grant Purdy</author>
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      <title>Disruption: anticipating the unexpected</title>
      <link>https://www.sufficientcertainty.com/writing/disruption</link>
      <guid>https://www.sufficientcertainty.com/writing/disruption</guid>
      <pubDate>Sun, 01 Mar 2020 00:00:00 GMT</pubDate>
      <description>Skilled decision-makers reduce organisational vulnerability, recognise opportunities emerging from disruption, and build monitoring into every decision.</description>
      <author>Grant Purdy</author>
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